I just attended an awesome webinar last night hosted by Mike Klingler.

I was one of the lucky ones to make it on there live as it was maxed out at 1000 participants really fast.

it was a bit crazy to see GoToWebinar bugging out like that from people trying to jump on after it reached max capacity… more on that later…

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But first, a couple of important business items:

#1 – Mike’s new ‘Marketing Funnel Mastery‘ course is going to be available for free to all Renegade Professional members. If you already are a member, congrats! enjoy the course as I am/will because this will be a game changer!

Mike said that he will be re-recording the entire presentation rather than do massive editing of last night’s webinar. The recording should be available on thursday or friday.

#2 – For those who are not yet a member of Renegade Professional (or don’t even know what it is), this is a perfect opportunity to take advantage of Mike’s
generous offer.

His ‘Marketing Funnel Mastery‘ course will be sold for $997 after he closes the door this Saturday evening.

as mentioned earlier, this entire course is f.ree to all Renegade Professional members. Even without this course, it’s a no-brainer for me, but with this, there’s absolutely no excuse for you not to join if you really want to make big things happen for you.

Find out more detail below:
=> Renegade Professional

#3 – If you do join through my link, you’ll get 30 minutes of one on one coaching with me. As you may already know, I am a member of Coaching Cognition so you’ll get REAL coaching. You can be coached on ANY topic you like during the session – internet marketing, attraction marketing, any specific online marketing strategies, keyword research… you name it… even tax strategies (which is what I did for 15 years in corporate america where my hourly charge rate was $972 per hour at the time I walked away =))

Just make sure you join thru this link below:
=> Renegade Professional
and forward your receipt to kaneko.hiro@gmail.com with the subject line “Marketing Funnel Mastery BONUS” and I’ll get in touch with you to schedule our coaching session.

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Back to what happened last night…

With a rush of thousands of people trying to get on the webinar, it totally bugged out the gotowebinar system.

Pop-up messages kept popping up Mike’s screen every few seconds saying “You have exceeded 1001 participants and someone is trying to join. Please delete a participant to allow them access.”

This is what happens even with the leading webinar service on the market today. These pop up messages literally interfered with Mike’s presentation and
froze the screenshots… that’s why Mike is re-recording the entire presentation for us =)

But we kept going, and I understand that 950 people (including myself) stayed thru the entire 2 hour webinar.

Now, all I can say about what Mike shared last night is WOW! I knew he would deliver in a big way, but I now truly believe this “Marketing Funnel Mastery” course will revolutionize the entire industry.

So, the re-recorded presentation should be up for anyone to watch on thursday or friday. This will be free for everyone, but only until Saturday evening.

Make sure you watch the re-make if you didn’t get on last night cuz this is surely a game changer.

Cheers,
Hiro

email: kaneko.hiro@gmail.com (personal)
phone: 917-370-6877 (personal cell)

Direct Mails
Postcards
Conference Calls
Teleseminars
Radio
Newspaper and Magazine ads
Television
Press Releases
etc…

Or, if you’re considering ONLINE marketing methods, you’ve got…

Article marketing
Video marketing
Online Press Releases
Blogging
Forum marketing
Ezine advertising
Social Networking
Website marketing
Pay-Per-Click marketing
etc.

As you can see, there are literally dozens and dozens of effective marketing strategies that can be used and implemented to help you get your message out and build your business.

But, with so many marketing strategies to choose from, you’re probably asking yourself,

“How the heck do I decide which ones to focus on?”

It’s a great question, and one that I’ve also encountered when I got started. Do phrases like ‘information overload‘ and ‘lack of focus‘ sound familiar to you?

Well, that’s exactly how I felt when I got started. I was fortunate enough to be able to locate a great training platform that showed me all these options to choose from and I literally dabbled in every single one of them to see how things worked and which ones would give me results.

In a way, it was good to understand the different options out there because I can see the potentials in each and every one of them. But spreading myself too thin and trying to do everything mediocre did not bring in the results I wanted.

So, from personal experience, my suggestion for you is to choose one to three marketing methods and get really good at them, and then and only then look into other options to diversify your marketing.

Here is a list of things I suggest you consider in choosing the marketing strategies you want to focus on:

1) Identify your personal marketing budget.

Basically, figuring out and deciding on how much money you can and are willing to spend on your marketing every month. If you decide that your budget is less than $100 per month, I highly suggest you focus on ONLINE marketing methods because OFFLINE methods generally cost more across the board. I would say a healthy OFFLINE marketing budget to be no less than $300 per moth.

2) Identify how much TIME you have each week to commit to your marketing efforts.

This is another ‘budget’ that you need to figure out and decide. If you have a full-time job and are building your business on a part-time basis, you certainly have less time to build your business compared to someone who’s doing it full-time. You’d also want to make sure you consider setting your ‘personal’ or ‘fun’ time that you may want to spend with your family, friends, on hobbies, rest/relaxing, etc.

I’m a big proponent of work/life balance (I would even go so far as to say I create my business around my life instead of settling for a life around my business). Getting away from business and renewing yourself will also actually make you more productive and creative.

3) Identify your strengths, abilities and passions.

Ask yourself these simple questions:

“What am I good at?”
“What do people around me tell me I’m good at?”
“What do I enjoy doing?”
“How do I best communicate my message with others?”
“What would you consider doing even if it didn’t pay you anything?”

4) Identify which marketing method(s) you feel will BEST attract and get in front of the niche target market?

You should think about who your prospects are, the niche area you are in, which method(s) may be most likely to target/reach them effectively, etc.

5) Consider the amount of leverage you want to work with.

Different methods have varying degrees of leverage built in e.g. content creation (video, articles, etc.) can be done once and can potentially work for you 24/7, 365 for many years to come versus social networking which can be time consuming and requires consistent effort on your part.

6) Consider the marketing trends and the amount of competing marketers using that method.

It’s always good to keep the trends in mind because you want to be identifying where the best results are achieved (and hence the trend).

Another thing to consider is saturation. Is everybody trying to market using the same strategies? Can you realistically stand a chance to stand out from the crowd using the same marketing strategies?

So there you have it. My two cents on what to consider when deciding on which marketing strategies to focus on.

Remember to consider the above factors when deciding on which marketing strategies to focus on and you’ll be well on your way to mastering each marketing strategy, one at a time, and building a profitable business.

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