Have you ever been in a swimming pool at a hotel enjoying a relaxing swim when someone walks up with a towel and asks how the water is?

Well, have you ever lied, and said that it’s kind of cold so you didn’t have to share the pool with them?

Mmmm, That’s what I feel like doing with my review of Jeremy’s and Simon’s Underground Traffic Blueprints,  but what is the point; the cat’s out of the bag so I might as well earn brownie points with you by inviting you in.

It’s a true game changing series of video’s with a surprise bonus series at the end, which is going to change the entire Internet marketing landscape, in the next few years, in ways I don’t think Eric Schmidt or Mark Zuckerberg could even imagine.

Surprise aside, Jeremy and Simons, Underground Traffic Blueprints are the most informative and in depth marketing series released this summer.

After finishing my sneak peek, I’d have to say this series packs more punch than a hotel full of Guru’s parading around on stage, in a week’s worth of seminars.

These two guys lay it out straight, giving up secrets only whispered in the washroom amongst gurus at such events.

They show you the tools, the concepts and guide you through the “gray” areas of the underground marketing world, where the real money is made.

Everything is laid out like a blueprint or a flow chart if you will, so it’s easy to follow along and see the benefits or consequences, each step of the way.

Check out the Underground Traffic Blueprints now

UTB is better than a seminar because you can pause the video to take notes or look something up as you go along. I found this series rock solid with often “off the wall” underground tactics for Adwords, article marketing, Facebook marketing, SEO domination, site building, and more (plus a surprise).

We are not talking about the usual stuff here. Even when Simon and Jeremy covered a topic that I thought I knew, they soon would throw in some obscure underground twist,  I never heard of before, and then continue to prove it out and show me how to integrate it into my own business.  UTB teaches you how to quickly tighten up your tactics while always pounding on the theme of keeping everything organized and done right so you can scale it to fit your success, rather than re-invent the wheel every time you move forward.

I think they did a good job for “Newbies” too because they show underground tactics to put into to place from even the very beginnings of a campaign. Therefore, I am very sure, even the worst “Newbie” could pick this up and probably even do better than a seasoned IM’er who is following the herd.

Best of all, along with every strategy taught, they also provide a formula for testing the tactics out, at little or no risk. Therefore, even though they had plenty of proof for their assertions, you where never expected to be required, to drop a couple of more hundred dollars to follow their advice. You could prove every idea for yourself, very affordably.

I also found it refreshing that they never tried to sell me anything throughout the series.  Every tool they suggested using is free or they show you how to get it free and every site they recommend for service had a free trial or they provided another free method that worked almost as well.

From just watching, the very first six videos of this 36 video set, you could make a profitable career, if you follow this systematic blueprint from start to finish, you could easily and exponentially, change your standard of living by sending TONS of targeted and eager buyers to your offers.

Check out the Underground Traffic Blueprints now

What I find most amazing though, is the bonus video about a new hybrid direct mail to Internet business model. It is so outside of everything, everyone else is teaching on the web, that the only reason I can think of, for why others don’t teach it, is that A) either they don’t know themselves, or B) they know, but don’t want you to know.

If it was me, well… I might want to enjoy it a bit more by myself first, before sharing this hot little hybrid secret.

Lucky for you though, it’s right at your fingertips!

Hit this link right now to get one of the best marketing courses you’ll ever get your hands on!

If you’d like the best free education you can possibly get on how to target highly-profitable “Information Product,” Advice and Coaching niches online, then go watch this video (just opt in to watch it – nothing to buy).

You’ll learn a powerful system for identifying and targeting WINNING “information” niches – that have made big money – and will continue to make big money… into the future.

BTW…

This is in line with what Mike Klingler (creator of Renegade Professional) is teaching in Marketing Funnel Mastery which I have been writing about this past week. One of the big concepts he taught in his first class was to build your You, Inc. by branding yourself in your marketing… and the best way to do it is to create your OWN information product.

Anyway, back to this post’s main topic…

You’ll also get a powerful set of exercises to download and use to target your niche for free.

FINALLY (and maybe the most valuable part), there’s a 25-page special report called:

“The Niche Intelligence Report” – which details 29 proven money-making online Information niches that are PROVEN.

This report not only teaches you the “Secret Psychology” of how to target a niche that will work online – it also GIVES YOU the niches that are working best right now.

Why is this stuff being given away for free?

Because the guy who is giving it away is in the middle of a big product launch, and he wants to give away as much stuff as he can to people who are interested in starting (or growing) an Information Product business online.

This package of stuff is better than most of the PAID training on how to target niches (really).

Click here to get it here while it’s still available

Enjoy,

Hiro

p.s. Eben Pagan is someone I consider to be one of my mentors (and one of my board of directors… he just doesn’t know it ). I buy a lot of his stuff myself and I love them all (maybe except for his “Self Made Wealth” course… just didn’t feel it showed me the “WOW” factor as Eben usually does in all his stuff, probably because I’ve educated myself heavily on this topic already).

here’s a picture of me and Eben at the Guru Mastermind Event in Los Angeles, CA

p.p.s. if you are following along Mike Klingler’s Marketing Funnel Mastery, take nuggets out of Eben’s free stuff and apply them to build your You, Inc. model.

In this day and age economic down trend, an uptrend to start a home based business is spreading across this country and have become widely recognized as one of the most desirable businesses to start.

The Bureau of Labor Statistics says that out of 100 people that start working at the age of 25, by the age of 65…

• 1 is wealthy
• 4 have enough money to retire
• 63 depend on Social Security or charity
• 29 are deceased

What’s shocking about these statistics is …95% of people, age 65 and over cannot afford to retire …many will be forced to work until they die. What happened to safety and security?

In J. Paul Getty’s book ‘How To Get Rich,’ his first rule for success is, ‘You must be in business for yourself. You will never get rich working for someone else.’

This may be one reason why, according to Home Incorporated, every 10 seconds in the U.S. someone starts a home based business. Tens of thousands of people are waking up to the fact that there is a better way to make a living.

According to Success from Home magazine, there are three factors that are changing the landscape of how people make a living in the 21^st century.

1. No Job Is Secure

The days of staying with one company for your entire career (like your father did) are over. In these days of frequent layoffs and downsizing, even state and government jobs no longer enjoy this “secure” status. Budget constraints due to a lack of consistent tax revenue coming in (the money that goes to pay for these jobs) have forced many of these people to consider other job opportunities.

2. Technology

The computer and the advent of the Internet has allowed small business owners to expand their reach for customers from a local business, limited to a certain geographic area, to a global enterprise almost overnight. The way we communicate today has little to do with where your office is located – millions start their own businesses right out of their homes. Even employers are seeing the benefits of having employees work out of their homes.

3. A desire to Take Control of One’s Future

For most middle-income Americans, living paycheck-to-paycheck has simply become a way of life. In Rich Dad, Poor Dad, Robert Kiyosaki talks about the long-term effects of this kind of lifestyle. “Financial struggle is often directly the result of people working all of their life for someone else. Many people will have nothing at the end of their working days.” A new generation of entrepreneurial-minded people is reversing this once inevitable subsistence by starting their own businesses. They are creating a better life for themselves and their families by taking control of their income.

I am a strong advocate of people starting a business, particularly to start a home based business. Here are some of the reasons why:

No boss

You are the boss. You get to make all the decisions. Decisions on what to work on (your passion), how to work them (your way), how much you want to work (your time), etc.. And, you do not have to put up with an upset, stressed out, procrastinating boss and answer to his/her demands and orders. Wouldn’t that be great?

Yes, you are accountable for the results as well. You take all the responsibilities. But you will have no ceiling on your earnings. And besides, when you are working on your passion, work will not feel like work. It will be something you look forward to. You will want to wake up early to get to work because you can’t wait.

No Commute

You don’t have to commute to work everyday and waste your precious time in rush-hour traffic or on public transportation. You will also have the freedom to spend more time with your family and friends.

Freedom To Work When You Want

The freedom to set your own hours to work is, in my opinion, one of the best reasons to start a home based business. This freedom is especially valuable for stay-at-home moms (or dads) who have children to take care of and need the flexibility in their work schedules.

Freedom To Work On What You Want

Starting your own business inspires your creativity as you involve yourself in the things that you love to do. You can be working on your passion and getting paid for it. It’s a great feeling to be in control of your life and doing what you want.

You Don’t Have To Quit Your Current JOB

You can always start out on a part-time basis until things get rolling and you’re able to replace your income from your job with the income you generate from your home based business. An added bonus here is that any losses that you incur in your start up phase (most businesses normally start out this way) can offset your other income (e.g. wages from your job, interest, dividends, your spouse’s wages, etc.) thereby reducing your tax bill (significantly).

No More Worrying About Your Job Security

You will no longer have to worry about the economy or corporate mergers that often results in “restructuring” and “downsizing”. Nor will you have to worry any longer about playing office politics just for the sake of your job security.

Small Startup Cost

Many traditional businesses require a heavy investment in equipment and office/retail space. When you start a home based business, you usually do not have these huge initial capital outlays. Of course, depending on how far you want to grow your business, you can choose to invest more into the business as the business grows. Still, the initial capital investment that’s required is far less than many traditional businesses.

No employees (or very few of them… maybe or spouse and/or children?)

With more and more regulations being imposed on businesses by the government, it has become an administrative nightmare. A serious business needs to hire specialists to keep up with the regulations.

Little, if any, chance of lawsuits

An ancillary reason for not having employees. Once you start to have employees, there are possibilities where they have to sue you for something (of course, they could very well be good employees, working hard with loyalty for you day in and day out).  But, in this litigious environment, you really want to try to minimize that risk.

Much less overhead costs (compared to traditional businesses)

Overhead costs or overhead expenses refer to ongoing expenses of operating a business. The term overhead is usually used to group expenses that are necessary to the continued functioning of the business but that do not directly generate profits.

Overhead expenses are all costs on the income statement except for direct labor and direct materials. Overhead expenses include accounting, advertising, depreciation, indirect labor, insurance, interest, legal fees, rent, repairs, supplies, taxes, telephone, travel and utilities.

When you start a home based business, your overhead costs will be significantly less than a traditional, brick and mortar business, biggest item being rent. As you are working out of your own home that you already own or rent, there’s no additional cash going out, whereas a traditional business will usually rent out an office space, a wholesale/retail space, restaurant space, etc.

A Sense Of Pride

Wouldn’t you feel great to be able to tell your family and friends or just somebody you meet that you are an entrepreneur running and operating your own ‘home based business’?

Increase Your Confidence

Setting out to start a home based business from the ground up is an endeavor that will surely bring about many different challenges, personally, financially, emotionally, etc.. You are embarking on a mission without the certainty of outcomes and the risks involved. You will gain confidence as a person as you face and overcome these challenges.

The late Jim Rohn, who has been internationally hailed over the years as one of the most influential thinkers of our time, often mentions about this lesson he received from his mentor, Earl Shoaff:

“Set a goal to become a millionaire for what it makes of you to achieve it.

Do it for the skills you have to learn and the person you have to become. Do it for what you’ll end up knowing about the market place. What you’ll learn about the management of time and working with people.

Do it for the ability of discovering how to keep your ego in check – for what you have to learn about being benevolent. Being kind as well as being strong. What you have to learn about society and business and government and taxes and becoming an accomplished person to reach the status of millionaire.

All that you have learned and all that you’ve become to reach the status of millionaire is what’s valuable. Not the million dollars.”

Money is important. That’s the primary reason for most people to work at a job or to consider starting a business. We all need to pay our bills, put a roof over our heads and get something to wear. We also want to enjoy the good things in life and take vacations.

But what if you set a goal to succeed in business for what it makes of you to achieve it? Wouldn’t that be inspiring?

And finally…

Tax Benefits

Having your own business opens the door to significant tax benefits. Tax benefits that most people don’t even know they exist. Tax benefits that can save you tens of thousands of dollars every year.

And this is one of my specialties as a former Certified Public Accountant and a tax consultant.

Stay tuned… as I begin to reveal to you the tremendous tax benefits that are afforded to business owners (that are not available to employees e.g. W2 wage earners).

Hiro Kaneko
ex-CPA turned Online Business Entrepreneur

Inside this report is a easy to understand step-be-step process for getting started with Twitter. The book is about 40 pages long (much longer and better than the average “free” report!) and there are even pictures to walk you through the process of setting up and using a Twitter account!

This is NOT your average freebie!

If you don’t know about Twitter, you should… and this report (my gift to you) will help you do that quickly and easily.

BEST OF ALL – you can give this report away to as many people as you like! Twitter about it. Send an email to your list. Add a signature line to your email. Whatever you like!

These free reports are GREAT for building your list! Offer them to subscribers and watch as your list grows!

Here are a few suggestions of where you can share this report free.

• Your website
• Your blog
• Twitter posts
• Forum posts
• Your Facebook page

The report is in PDF format.

Click the PDF icon to get the report

Windows users right click and choose “save as” to download the report

Mac users Control-click and download the linked file

___________________________________

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Inside this report is a easy to understand step-be-step process for getting started with Twitter. The book is about 40 pages long (much longer and better than the average “free” report!) and there are even pictures to walk you through the process of setting up and using a Twitter account!

This is NOT your average freebie!

If you don’t know about Twitter, you should… and this report (my gift to you) will help you do that quickly and easily.

BEST OF ALL – you can give this report away to as many people as you like! Twitter about it. Send an email to your list. Add a signature line to your email. Whatever you like!

These free reports are GREAT for building your list! Offer them to subscribers and watch as your list grows!

Here are a few suggestions of where you can share this report free.

• Your website
• Your blog
• Twitter posts
• Forum posts
• Your Facebook page

The report is in PDF format.

Click the PDF icon to get the report

Windows users right click and choose “save as” to download the report

Mac users Control-click and download the linked file

___________________________________

If you have been online for any time at all, then you know that one of the most important skills (if not THE most important) is the ability to write “copy”. But what is “copy”?

“Copy” simply means the words you use online. These words can appear in many places, such as …

• Your website
• Your blog
• Twitter posts
• Solo ads
• Your Facebook page
• Classified ads
• Articles you write

In all these places and more what you say matters. And HOW you say what you say matters a lot.

If I have learned anything in my years online it is this – what you say and how you say it is THE difference between making sales and not making sales!

Look at these two phrases. Which is more powerful?

1. “I know you are afraid but don’t be. Being afraid only makes our problems worse”
2. “We have nothing to fear but fear itself”

Did you vote for example #2? Of course you did. The difference between them is copywriting – perhaps the most important skill one can possess.

And now you can learn how to improve WHAT you say, and HOW you say it … FREE!

The report you will download below – my gift to you – will help you write better copy beginning today. Will it turn you into a world class marketer like Dan Kennedy or John Carlton? Probably not. But it will give you a great start on knowing what to say to make people buy. And that matters … a lot!

The report is in PDF format.

Click the PDF icon to get the report

Windows users right click and choose “save as” to download the report

Mac users Control-click and download the linked file

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I’m sure by now we all know that social media matters … a lot! The greatest thing to me about social media (Twitter, Facebook, Digg, StumbleUpon) is that you can connect with an audience that you would otherwise NEVER reach. It’s true. You know people I will never know … UNLESS (and this is very important) you choose to share what you know about me with them.

Same for you. I know people you will only meet if I share what I know about you with them. And they know people neither of us will ever know … UNLESS they share!

Sharing is what social media is all about, and StumbleUpon makes it easy to share with others. Best of all, you get to share something we all have – opinions!

StumbleUpon makes it super easy to find information (all social sites do that) but they do more. They let you rate the sites you visit!

If you don’t know about StumbleUpon, you should… and this report (my gift to you) will help you do that quickly and easily.

BEST OF ALL – you can give this report away to as many people as you like! Twitter about it. Send an email to your list. Add a signature line to your email. Whatever you like!

This free report is GREAT for building your list! Offer them to subscribers and watch as your list grows!

Here are a few suggestions of where you can share this report free.

• Your website
• Your blog
• Twitter posts
• Forum posts
• Your Facebook page

The report is in PDF format.

Click the PDF icon to get the report

Windows users right click and choose “save as” to download the report

Mac users Control-click and download the linked file

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If you’re considering OFFLINE marketing methods, you’ve got…

Direct Mails
Postcards
Conference Calls
Teleseminars
Radio
Newspaper and Magazine ads
Television
Press Releases
etc…

Or, if you’re considering ONLINE marketing methods, you’ve got…

Article marketing
Video marketing
Online Press Releases
Blogging
Forum marketing
Ezine advertising
Social Networking
Website marketing
Pay-Per-Click marketing
etc.

As you can see, there are literally dozens and dozens of effective marketing strategies that can be used and implemented to help you get your message out and build your business.

But, with so many marketing strategies to choose from, you’re probably asking yourself,

“How the heck do I decide which ones to focus on?”

It’s a great question, and one that I’ve also encountered when I got started. Do phrases like ‘information overload‘ and ‘lack of focus‘ sound familiar to you?

Well, that’s exactly how I felt when I got started. I was fortunate enough to be able to locate a great training platform that showed me all these options to choose from and I literally dabbled in every single one of them to see how things worked and which ones would give me results.

In a way, it was good to understand the different options out there because I can see the potentials in each and every one of them. But spreading myself too thin and trying to do everything mediocre did not bring in the results I wanted.

So, from personal experience, my suggestion for you is to choose one to three marketing methods and get really good at them, and then and only then look into other options to diversify your marketing.

Here is a list of things I suggest you consider in choosing the marketing strategies you want to focus on:

1) Identify your personal marketing budget.

Basically, figuring out and deciding on how much money you can and are willing to spend on your marketing every month. If you decide that your budget is less than $100 per month, I highly suggest you focus on ONLINE marketing methods because OFFLINE methods generally cost more across the board. I would say a healthy OFFLINE marketing budget to be no less than $300 per moth.

2) Identify how much TIME you have each week to commit to your marketing efforts.

This is another ‘budget’ that you need to figure out and decide. If you have a full-time job and are building your business on a part-time basis, you certainly have less time to build your business compared to someone who’s doing it full-time. You’d also want to make sure you consider setting your ‘personal’ or ‘fun’ time that you may want to spend with your family, friends, on hobbies, rest/relaxing, etc.

I’m a big proponent of work/life balance (I would even go so far as to say I create my business around my life instead of settling for a life around my business). Getting away from business and renewing yourself will also actually make you more productive and creative.

3) Identify your strengths, abilities and passions.

Ask yourself these simple questions:

“What am I good at?”
“What do people around me tell me I’m good at?”
“What do I enjoy doing?”
“How do I best communicate my message with others?”
“What would you consider doing even if it didn’t pay you anything?”

4) Identify which marketing method(s) you feel will BEST attract and get in front of the niche target market?

You should think about who your prospects are, the niche area you are in, which method(s) may be most likely to target/reach them effectively, etc.

5) Consider the amount of leverage you want to work with.

Different methods have varying degrees of leverage built in e.g. content creation (video, articles, etc.) can be done once and can potentially work for you 24/7, 365 for many years to come versus social networking which can be time consuming and requires consistent effort on your part.

6) Consider the marketing trends and the amount of competing marketers using that method.

It’s always good to keep the trends in mind because you want to be identifying where the best results are achieved (and hence the trend).

Another thing to consider is saturation. Is everybody trying to market using the same strategies? Can you realistically stand a chance to stand out from the crowd using the same marketing strategies?

So there you have it. My two cents on what to consider when deciding on which marketing strategies to focus on.

Remember to consider the above factors when deciding on which marketing strategies to focus on and you’ll be well on your way to mastering each marketing strategy, one at a time, and building a profitable business.

Are You Building Your Dream, or Someone Else’s? Plug Into Our Global Community of Successful Internet Entrepreneurs. Learn How I Make Serious Money Online and Live A Dream Life From Home And How YOU Can Do The Same. Free Information Reveals All

Pros of Starting A Small Business

Independence:

Business owners do not have to follow orders or observe working hours set by someone else. Entrepreneurship can even provide an opportunity for someone to prove to society what he or she can accomplish.

Satisfaction:

Turning a skill, hobby, or other interest into your own small business can be very satisfying.

Financial Reward:

Through hard work, the sky is the limit. Most of the great fortunes in this country were built by entrepreneurs. Countless small businesses have grown in to large companies that have produced fortunes for their owners. Many entrepreneurs also create wealth by building businesses and selling them when they have become profitable. A successful business can sometimes be sold for a tremendous sum.

Self-Esteem:

Knowing you created something valuable can give you a strong sense of accomplishment.

Wishing you nothing but success,

Hiro Kaneko
Internet Marketing Business Coach

Are You Building Your Dream, or Someone Else’s? Start A Small Business By Plugging Into Our Global Community of Successful Internet Entrepreneurs. Learn How I Make Serious Money Online and Live A Dream Life From Home And How YOU Can Do The Same. Free Information Reveals All

Do you put off your work for later, only to find your deadlines steadily creeping in? Then you, my friend, are one of the millions of people afflicted by the procrastination virus. Procrastination is the biggest reason for loss of productivity and late output. Though many would not admit it, they would benefit greatly if they start their work on time.

For many people, putting off their work for later is more habit than desire. It can be so hard to get into a groove where starting your tasks in a timely fashion is a priority, especially if the consequences for being late are things that one can probably bear.

If you are one of these people, yet you desire to shake off your propensity for procrastination, then you have come to the right place. Here are a few tips to help you overcome this dilemma and become a more productive and reliable person.

1. Set schedules - It is very important that you have a list of activities to accomplish per day. This will help you realistically budget your time and resources. One of the cardinal sins people commit in regards to performing their tasks is to put off their work because they feel like there is so much time left. A journal, organizer, or calendar of events will help you plan and schedule your task so that you can start them promptly and finish them on time.

2. Save the Vacation for Later – Many people put their work off for later saying, “I’ll just have a little fun then buckle down to work later.” While it may be true that they may have more than enough time to accomplish their tasks, it would be better if they finished their work first and relax afterwards.

Wouldn’t relaxation be sweeter if it were after a taxing job? If you choose to lay back and relax before doing your tasks, you will be more prone to burnout and will have nothing exciting left to look forward to after accomplishing a task. It is always better to have slack period AFTER a job than before one, especially considering that people are wont to overusing their slack time. This is suicide if you are heading towards a deadline.

3. Never Underestimate Your Tasks – Sometimes procrastination sets in because people underestimate the resources, difficulty, and time spent for a particular task. They will usually say, “It’s just mowing the lawn, its easy; I could do it in a jiffy.” The problem is, no matter how trivial the task, it still takes time and resources to accomplish. If you underestimate a task, you will most likely set too little time to do it and schedule it too close to its deadline.

4. Don’t Allow Yourself to Get Comfortable Doing Nothing - It would definitely help if you kept a subconscious alarm whenever you are doing nothing. Get this alarm to remind you of things that may need to be done. This will help you foster the notion that jobs accomplished now means more time for relaxation later. However, even if this is the case, do not forget to put ample time in for rest and to remove all thoughts of troubles before hitting the sack. The trick here, however, is not to overdo you rest. There is a difference between resting and idling. Always set the right amount of time for rest and stick to that schedule.

Wishing you nothing but success,

Hiro Kaneko
Internet Marketing Business Coach

Are You Building Your Dream, or Someone Else’s? Start A Small Business By Plugging Into Our Global Community of Successful Internet Entrepreneurs. Learn How I Make Serious Money Online and Live A Dream Life From Home And How YOU Can Do The Same. Free Information Reveals All

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What’s a Maverick Entrepreneur?
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More money, more fun and more impact…

It’s all about the philosophy of making more money, having more fun and giving back more…while writing your own rules for success… It’s a refreshing change from everything else out there.

It was founded by one of the most successful internet marketers today, Yanik Silver. If you haven’t heard of Yanik, he literally started with an idea at 3 o’clock in the morning and built it into a multi-million dollar online business without any staff (aside from a few virtual assistants one and his one part-time employee, namely his wife).

But more than the financial side – I’m really impressed with the way he lives his life. He’s done everything from Running with the Bulls to signing up for one of the first space flights. Now I might want to skip some of adventures he takes part in – but it’s the philosophy of never settling for an ordinary life that really resonates with me.

Plus, his sense of making a difference has been impactful. His companies have donated hundreds of thousands to worthwhile causes and it’s central to his core mission.

It’s all about freedom!

Freedom to write your own ticket regardless of what’s going on with the crazy economy, the person in the White House or any external factor!

It’s not just about making more moolah – but truly leading a balanced life where you make time for what’s really important.

If you’re just getting going in your ventures no matter what industry you’re in – this is a perfect presentation to give you ideas on how to create a feeling of security in a very un-secure world.

If you’re already successful – you’ll want to pay attention to the areas of making the most of your life and experiencing the joy of truly making an impact.

Yanik is out to change the way business is done.

He has some pretty audacious goals (he calls it the “Big Hairy Audacious Goal”) to help ‘Maverick-tize’ 1,000,000 entrepreneurs by the year 2020 and impact 1,000,000 young entrepreneurs. You can watch this video that explains the 3 legs of his ‘Maverick Triangle’. It incorporates his philosophy of making more, having more fun and giving more back.

I was so impressed about his marketing savvy as well as this Maverick Entrepreneur philosophy that I’ve decided to hop on board. I even created a Facebook group to spread this philosophy! I think people do like the philosophy like I do as the group is consistently growing

Click Here if you’re also interested in hopping on board =)

Take a look at the following 34 rules that Yanik came up with. They are very insightful and are filled with golden nuggets that anyone can take away a few lessons from… Enjoy! 

34 Rules for Maverick Entrepreneurs

1. It’s got to be a BIG idea that you, your team and your customers can “get” in seconds.
2. Strive to create 10x – 100x in value for any price you charge. Your rewards are always proportionate to the value you provide.
3. You must charge a premium price so you have a large margin to provide an extraordinary value & experience.
4. Provide a ‘Reason Why’ customers should do business with you and pay you a premium.
5. Get paid before you deliver your product or service. And when possible figure out how to create recurring revenue from transactions.
6. You get to make the rules for your business. Don’t let industry norms dictate how you’ll work or who you’ll work with.
7. Create your business around your life instead of settling for your life around your business.
8. Consistently and constantly force yourself to focus on the ‘critically few’ proactive activities that produce exponential results. Don’t get caught up in minutia & bullshit.
9. Seek to minimize start-up risk but have maximum upside potential.
10. Get your idea out there as fast as possible even if it’s not quite ready by setting must-hit deadlines. Let the market tell you if you have a winner or not. If not – move on and fail forward fast! If it’s got potential – then you can make it better.
11. Find partners and team members who are strong where you are weak and appreciate being paid on results.
12. Your reputation always counts. Honor your obligations and agreements.
13. Never, ever get paid based on hours worked.
14. Leverage your marketing activities exponentially by using direct response methods and testing.
15. Measure and track your marketing so you know what’s working and what’s not.
16. Bootstrap. Having too much capital leads to incredible waste and doing things using conventional means.
17. Your partners and employees actions are their true core – not what they tell you.
18. Keep asking the right questions to come up with innovative solutions. “How?”, “What?”, “Where?”, “Who Else?” & “Why?” open up possibilities.
19. You’ll never have a perfect business and you’ll never be totally “done”. Deal with it.
20. Focus most of your time on your core strengths and less time working in areas you suck at.
21. Make it easier for customers to buy by taking away the risk of the transaction by guaranteeing what you do in a meaningful way.
22. Always have something else to sell (via upsell, cross-sell, follow-up offer, etc) whenever a transaction takes place. The hottest buyer in the world is one who just gave you money.
23. Always go back to your existing customers with exceptional offers and reasons they should give you more money. It’s 5x less expensive to sell to happy customers than go find new ones.
24. However the flip side is – fire your most annoying customers. They’ll be replaced with the right ones.
25. The marketplace and competitors are always trying to beat you down to a commodity. Don’t let that happen.
26. Develop and build your business’s personality that stands out. People want to buy from people.
27. Create your own category so you can be first in the consumer’s mind.
28. Go the opposite direction competitors are headed – you’ll stand out.
29. Mastermind and collaborate with other smart entrepreneurs if they have futures that are even bigger than their present.
30. Celebrate your victories. It’s too easy to simply move on to your next goal without acknowledging and appreciating the ‘win’.
31. Make your business AND doing business with you FUN!
32. Do the unexpected before and after anything goes wrong so customers are compelled to ‘share your story’.
33. Get a life! Business and making money are important but your life is the sum total of your experiences. Go out and create experiences & adventures so you can come back renewed and inspired for your next big thing.
34. Give back! Commit to taking a % of your company’s sales and make a difference. It this becomes a habit like brushing your teeth pretty soon the big checks with lots of zeros won’t be scary to write. If you think you can’t donate a percentage of your sales simply raise your price.

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