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1) getting VERY clear on “WHAT” you want (a.k.a. “WHERE” you want to go), and
2) getting VERY clear on “WHY” you want to achieve the “WHAT” in the first place.

Now, notice that I did not include the “HOW” above. Many people tend to focus on learning the “HOW” from different ebooks and training courses offered by the Gurus. There’s no question that the “HOW” has its place in the overall ‘GOAL-GETTING’ plan, but it should come after you figure out the “WHAT” and the “WHY” (and in many cases, the “HOW” will become apparent once you get clear on the “WHAT” & “WHY”).

Ok. Let’s take the “WHAT” piece and elaborate a bit.

It’s like planning for a trip. When you get in your car, you have to know what your end destination is (i.e. where you want to end up) before you even pull out of the driveway. Or, if you plan to take a plane, the plane needs to have a destination set in order to design a flight plan to reach it.

I just luv this quote (makes me smile everytime i read it, but it’s very true…

“If you don’t know where you are going, you might wind up someplace else.” ~ Yogi Berra

When you know exactly what you want and where you are going and focus on that point, you will go directly to that end. Without a focus for your direction in business (or life for that matter), you will wander aimlessly until you are hopelessly lost and confused.

So, how do you get clear on your “WHAT”? The key is to ask good questions to yourself and dig deep within yourself to dig up what you really want for yourself. Here are some questions to get you going (by no means comprehensive):

“If there were no limitations or consequences, what would your perfect average day look like?”

- where would you live?
- what would your house look like?
- what time would you wake up?
- what would you do in the morning?
- what do you think in the morning?
- what would you have for breakfast?
- what does the mundane stuff look like (taking kids to school)
- what would you spend the first half of your day doing?
- what would you have for lunch?
- who would you eat with?
- what would your friends be like?
- what would you talk about?
- what would you do for personal fulfillment?
- what life purpose would you strive towards?
- what would your business be?
- what time would you start work?
- what would you actually *DO* at work?
- what are your clients like?
- what is your relationship like?
- what would you do for family time?
- what would you have for dinner?
- where would you eat?
- who would you eat with?
- what would you talk about?
- what would you do at night?
- who would you do it with?
- where?
- what would your thoughts be as you went to sleep?

ok. Once you have that conversation with yourself and jotted down the answers, it’s time to put actual figures on some of the tangible stuff within your “WHAT”.

For example, if your dream home costs $3,000,000, then figure out what the monthly mortgage will be (e.g. 30 year mortgage, 6% interest = approximately $18,000 per month).

How about your vacations? Perhaps 4 times a year with a budget of $30k per vacation? Cool. That’s $120k per year, which is $10k per month.

I think you get the point. You can figure out the total monthly cost for your ideal lifestyle. Let’s just say for simplicity’s sake, we say your ideal lifestyle costs approximately $1,000,000 per year =)

$1,000,000 per year = $83,333.33 per month = $2,777,77 per day.

So, if you are selling a product that you sell for $1,000 (or you are an affiliate marketer and the commission per sale is $1,000), then you’ll need to sell 2.77 sales per day.

Let’s look at this from a different angle.

If you are building niche sites that sell products and/or services (your own or someone else’s) and a site earns $10 per click. Let’s also assume that the site has a 20% conversion rate (i.e. 20 out of 100 visitors buy your stuff or earns you commissions).

Then, you’ll need 278 clicks per day (278 clicks x $10 per click = $2,778 per day (which is what you need to get to that $1m per year mark).

This means that you’ll need 1390 visitors to your site per day (278 clicks per day / 20% conversion rate).

This means that you can either have one website that gets 1390 visitors a day that earns $10 per day with a 20% conversion, OR build 28 websites that get 50 visitors per day with the same metrics (i.e. 1390 / 50 = 27.8).

The metrics will be different for everyone depending on the type of business you’re running, but the key concept I want you to take away from this example is that you need to be VERY clear on the “WHAT” and then break it down into measurable metrics. Once you break things down, i think you’ll agree that the smog starts to clear.

Then, it’s a matter of “HOW” to get there… but oh, let’s not forget a VERY important component – the “WHY” (which i think is even more important than the “WHAT”).

Let’s say I put a 20 foot steel 2-by-4 on the ground and told you to walk the length of it as a fun challenge, you would do it, no problem (right?). If I then took that 2-by-4 and placed it 10 stories high, bridging two buildings, and told you to do it for fun, I’m sure you would say, “No way!” (unless you’re an adrenalin junkie of sorts =)).

Why?

The “HOW” is too difficult and the risk and the reason for doing it are too small.

Now, if on the roof of the second building were your one-year old child (or someone you care for very much if you are not a parent) and the building was on fire, would you do it?

Of course!

What’s the difference?

It’s the same 2-by-4, the same length spanning the building, and the same difficulty. However, the “WHY” has changed. The reason for doing it became far greater than the difficulty or risk. Any “HOW” is possible if the “WHY” is big enough.

So, before you start focusing on the “HOW”, I strongly suggest you get the “WHAT” and “WHY” crystal clear for yourself. I assure you that the “HOW” will fall in place once you figured out your “WHAT” and “WHY”.

I hope this post helps. Let me know what you think by leaving a comment below

Most people don’t discover what they want in life until it’s time to die – and that’s a shame.

Most people spend the best years of their lives watching television or doing things they dislike. An author described humanity by saying, “Most people die at twenty and are buried at eighty.” Are you one of the living zombies?

What do you really want in life?

Some people struggle in answering such question. When asked what they want or what their goals in life are, many are unsure. They dillydally in their decision, hardly giving any thought about what they want in life. People without definite goals are letting time pass them by. Are you one of these people?

If you are undecided about what you want out of life, do not worry.  There are many ways of discovering your purpose in life.

To discover what you want in life, try looking deep into your heart. Oftentimes, people are ruled by logic. People live by what they think they should be or by what others like them to be. The discovery process is the perfect time to listen to your heart. What your heart desires comes from the whispers of your authentic self. Your authentic self is the real you.

Listen to your heart to be able to listen to your authentic self. What your heart says usually feels right. What your heart desires is what you usually love to do and this represents your passion. Anything done with passion is like play where the task is accomplished without hesitation. You pour out your very best and feel no pressure or resistance.

You will totally enjoy doing things that are your passion. Setbacks, difficulties, and obstacles will make it more challenging, but should not deter you from pursuing your goals. Naturally, there may be barriers that may prevent you from reaching your goal, but your heart’s desire will find ways to overcome these barriers so that you may ultimately get what you want in life. Remember this: the universe supports people who are pursuing their passion and those who are pursuing their destiny.

However, this does not mean that you don’t use your head. People are born with both the mind and heart. Your duty is to live your best life and be in harmony with your mind and heart. The poet Rumi wisely said, “Live completely in the head and you cannot feel the breath and rhythm of life. Live completely in the heart and you may find yourself acting like a love-struck fool with poor judgment and discipline. It’s all a fine balance – the head and heart must forge a lifetime partnership if one wants to live a beautiful life.”

Listen to your instinct. Part of human nature is the mysterious and spontaneous reaction on things. Often times, these are called instincts. Your authentic self communicates with you and guides you via instincts. Instincts are those gentle nudges that urge you to act and follow a certain path. Your role then is to listen attentively.

Often times, we listen to what others say and allow them to run our lives. Parents often do this to their children. “We come from a family of doctors, so my son must also be a doctor.” How often do we hear this from parents who have good intentions for their children? Parents unconsciously block the true expression of their child’s real self and calling. Friends and critics will discourage you and point out the impossibility of your dream. Before heeding their advice, evaluate the accomplishments of the critics. Did they achieve theirs dreams? Do they dream big at all?

Remember, it is your destiny that is in line, not theirs. It doesn’t mean, though, that you will not listen to what other people say. Hear them out just the same. But the final decision should be yours.

There is only one thing to remember: Every person, to live truly and greatly, must define how he wants to live and what his or her brightest life will look like. Listen to your instincts and follow your heart’s desire. You will never go wrong.

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